Senior Performance Marketing Specialist Paid Media

Otrium is a purpose-led business - we see a future where all clothing is worn.

Every year, billions of items are produced globally but are never sold. Clothing goes unworn and often ends up in landfills. This is a huge waste of creative energy, labor, natural resources and investment. Otrium is changing fashion from the inside out: we are an online fashion outlet marketplace and we tech-enable designer brands to find an owner for every item they produce.

Our global business

Founded in Amsterdam and headquartered in the cloud, Otrium also has hubs in New York and London. As a digital-first company, we work around the globe and don't need to limit our HQ to one location or a single hub. We want to ensure our O-team can work in a way that best fits their needs, whether that's remote-first, hub-first, or hybrid (50/50).

Otrium is also committed to fostering an inclusive and diverse community of employees with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion, or sexual orientation.

Here's to freedom, flexibility, and global inclusivity!

Your impact

You will be responsible for the management of global Paid Social campaigns across 6 different markets and 3 social platforms. With new customer generation as your main objective, innovation, analysis, and data-driven optimisation will be a crucial part of your role alongside the mentorship of the Performance Marketing Specialist.

Your responsibilities

• Responsible for the strategic analysis and management of campaigns from end to end across Meta, Tiktok, and Snapchat
• Oversee 6 territories with independent targets and localised performance nuances
• Critically assess weekly Paid Social performance, pulling key actionable learnings for reactive optimization in line with channel objectives
• Take full control over our targeting strategy, ensuring efficient investment weighting is provided across prospecting, retargeting and retention campaigns
• Manage creative execution at territory level, ensuring we remain current and in line with consumer trends and business expectations
• Work closely with the PM Specialist to maintain a full cover of work, delegating work and providing training or support when necessary
• Ensure the smooth running of all platforms, inclusive of tracking, product feed management, tech integrations and IT support.
• Responsible for budget management and weekly performance reporting
• Consistently look for test & learn opportunities within the platforms as a means of developing channel growth and expanding our business learnings
• Working closely with other marketing channels to understand & optimise to the full consumer journey
• Maintain relationships with external partners, media owners and internal stakeholders, challenging decision-making where necessary and collaborating constructively.

You are...

• At least 3 years of experience in Paid Social, particularly Facebook, Snapchat and Tiktok
• A keen understanding of wider marketing channels and how they fit into the full consumer journey
• Strong analytical skills with an ability to draw insights from large data sets
• Excellent knowledge of Excel; comfortable in producing complex reports, formulas and pivot tables
• Excellent verbal and written communication skills
• Proactive, autonomous, innovative, results-driven, and a team player

Our values:

Every member of the O-team uses our values in their everyday working lives. They act as our internal manifesto to help us think about how we act as a collective team, and they link directly to our mission: All clothing should be worn.

• #Only together - We are a human business. We are empathetic. We are inclusive. We care about each other, our customers and partners. We know that developing innovative solutions in today's fast-pace world is complex. It takes more than one person to succeed!
• #Humble and Real - We are grateful, we are humble, we are open. We listen, we learn, we share. We're modest and always open to the possibilities and different perspectives.
• #We own it - We are passionate, high performing, we drive for output. We bring things home! We are agile and adaptable problem solvers. Prepared to fail and learn fast, we embrace and share mistakes so that we learn from them.

What's next

• Excited about what you're reading? Let us know more about who you are and why we should work together!
• We look forward to hearing from you!

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