Paid Search Specialist


Remote job description

Ankorstore a pour mission de permettre le développement d'un commerce local et authentique. La plateforme Internet veut proposer aux commerces physiques indépendants, qui ont été malmenés ces dernières années par la grande distribution et les géants du e-commerce, des moyens techniques, financiers et logistiques pour se réinventer et proposer une expérience unique.

Ses fondateurs refusent de voir leurs centres villes désertés et envahis par des drive, des points relais et des distributeurs de billets.

Ils ont donc décidé de mettre tout leur savoir-faire (anciens fondateurs et dirigeants d'A Little Market, Etsy et Vestiaires Collective) au service de cette industrie qui pèse plus de 2000 millards d'Euros en Europe (source Insee).

About your role:

Within the Growth team, you will be in charge of our Paid search efforts. The role encompasses all google campaigns and remarketing, across all countries and on both sides of the marketplace.

  • Manage the SEA/Display/Youtube campaigns
  • In collaboration with the SEA lead, define the paid search strategy for Ankorstore in all countries.
  • Translate marketing objectives into SEA KPIs and structuring projects.
  • Work as a team with the social and analytics teams for a perfect media mix strategy
  • Collaborate cross-functionally with our growth and sales teams on inbound leads.
  • Work with Lead Gen to optimize the brand's inbound funnel.
  • Work with products to optimize the retailer inbound funnel.
  • Assist the communications team
  • Continuously test and learn

We want you to prove the ROI of your actions. Within this constraint, the sky is the limit - the budget will always follow. This means:

  • Being the best in paid advertising in Europe
  • Working closely with our Country Managers in the main countries.
  • Work hand in hand with the lead generation team and the sales operations team to align goals.
  • Improve the team's performance every day by constantly adjusting our bidding strategies.

Profil recherché

The experience we require:

At least 1-2 years of experience in an agency or Startup in Paid Media with a proven track record of scaling acquisition on paid search

Having worked on International Ads

The 5 most important qualities to succeed in this role:

You are Fluent in English

  • You have now how to monitore google campaigns
  • You are curious and always up-to-date in the ever changing Ads environment

You love to automate things

You're very analytical (excellent excel/sheet skills are a minimum requirement)

Other skills that would add value:

  • Fluent German, French, Swedish or Dutch is a plus
  • Coding skills are appreciated (at least HTML, JS and Google App Script)
  • Knowledge of SQL is strongly preferred (or you'll learn it with us ;) )

Benefits & location:

Working with a very ambitious & mission driven team backed by powerful VCs (Index Ventures, GFC, Alven, Aglae)

Location can be anywhere

Work from Home can be an option for this role

Competitive package

Company: Ankorstore
Job title: Paid Search Specialist
Job tags: marketplace, smb

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