Enterprise Marketing Manager

Iterable is the customer activation platform that helps brands deliver joyful experiences with harmonized, individualized, and dynamic communications at scale-Iterable is built for marketers, trusted by engineers, and designed with intelligence. We know this space well: our product team built the growth systems that powered Twitter's early success. We've surpassed $100M in ARR and have raised more than $340M from top-tier investors like Index Ventures, Viking, and CRV, and hundreds of companies like Zillow, SeatGeek, and Box rely on us to captivate their many millions of users.

Developed for the enterprise, Iterable is built from modern technologies that transform cloud, partner and tool-specific data into integrated, personalized engagements. No matter the audience size or degree of campaign sophistication, Iterable empowers brands to implement where it matters most-creating experiences and promoting connections with over 2 billion people world-wide. Leading brands, like Zillow, DoorDash, Calm, Madison Reed, and Box, choose Iterable to power excellent customer experiences throughout the entire lifecycle.

Iterable's momentum grows daily and there has never been a more exciting time to join the team! We've been recognized as one of the Best Places to Work - SF for the past four years, one of the Best Places to Work in Colorado for the past two years, and were named as one of Colorado's Best Paying Companies! We've also been listed on Wealthfront's Career Launching Companies List for the past two years, rank sixth on the list of Top 25 Companies Where Women Want to Work and hold a top 20 spot among the SaaS 100.

We have a global presence with offices in San Francisco, New York, Denver, and London, and remote employees located all over the world. As we scale, we continue to live by our core four, founding values - Trust, Growth Mindset, Balance, and Humility. To understand the Iterable story, and learn more about our mission, explore our Culture and About Us page.

The Role:

As an Enterprise Marketing Manager at Iterable, you will work with the global marketing function to help drive marketing activities for targeted accounts across Americas, as part of the global enterprise marketing team. You'll be responsible for leading and executing integrated multi-channel campaigns with a focus on driving pipeline creation and customer retention. You will plan, execute and report on programs, email nurturing, webinars, and other campaigns to drive qualified conversions. You will also be responsible for leading and executing our field marketing activities including virtual and in-person events to build awareness, drive demand, and accelerate enterprise deals through the pipeline. A key part of the role will also include driving engagement with key strategic partners, as well as planning and executing multi-channel partner marketing activity to drive partner engagement and pipeline. You will embody our company values, be creative, have a collaborative work ethic, strong attention to detail, data-driven decision making, and a passion to deliver marketing campaigns and events that drive the growth and health of our business.

Position Details:

• Strategize with Marketing and Sales Leaders to create effective account based marketing programs and campaigns across various channels that increase enterprise sales pipeline
• Optimize and identify opportunities to accelerate campaigns for ABM
• Lead, develop, and create end-to-end campaigns from webinars to direct mail against targeted accounts
• Create campaign promotion content, such as copywriting for landing pages, email promotions, banner ads, etc.
• Drive our Field Events program from concept and planning, through to execution, managing logistics, vendors, speakers, digital campaigns, presentations, and post-event follow up
• Work closely with our SDR team to create awareness, engagement, and follow up campaigns fro enterprise accounts
• Collaborate with the AMER Sales and Customer Success team to understand market trends as well as territory and account needs
• Collaborate with the greater marketing team on both global and regional marketing activities from content creation to digital programs
• Analyze campaign and event results in detail, draw insights and make data-based adjustments

The Ideal Candidate Will Have:

• Excellent written and verbal communication skills
• Excellent project management of integrated, cross-channel campaigns
• Metrics-driven mindset and excels in setting KPIs, tracking progress and achieving goals
• Proven record of supporting Sales to meet or exceed pipeline and revenue targets
• Experience with Marketo and Salesforce, or similar CRM/MAP system

Perks & Benefits:

• Paid parental leave
• Great compensation packages, meaningful equity, & 401(k) plan
• Medical, dental, vision, & life insurance
• Balance Day (First Friday off every month)
• Fertility & Adoption Assistance
• Paid Sabbatical
• Flexible PTO
• Daily lunch allowance
• Monthly Employee Wellness allowance
• Quarterly Professional Development allowance
• Pre-tax commuter benefits
• Complete laptop workstation

We're rethinking traditional workplace planning and looking to strengthen belonging, innovation, productivity, and happiness whether it's in an office, from home, or a hybrid of the two. As such, we've moved to a single geographical compensation band for all of our employees (the San Francisco Bay Area market for the US, London for the UK).

For Colorado-based employment: The minimum salary for this position is $103,950/year. The compensation package includes equity, plus a range of medical, dental, vision, financial and other benefits. Additionally, perks such as daily paid lunches and generous stipends for health & fitness and learning & development, among others, are included.

Iterable is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Iterable does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Iterable also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Iterable will also consider for employment qualified applicants with arrest and conviction records.