Remote job description

data.ai is the mobile standard and the trusted source for the digital economy. Our vision is to be the first Unified Data AI company that combines consumer and market data to provide insights powered by artificial intelligence. We passionately serve enterprise clients to create winning digital experiences for their customers.

We care deeply about our high-performance culture and operate as a global team. We have set excellence as our standard, hold each other accountable, continuously push innovation and win with style.

We are a remote-first company and we trust our people to get it done from the location that works for them.

What can you tell your friends when they ask you what you do?

The role will oversee all marketing for South Korea, driving both business goals for the region and helping data.ai fulfill its global marketing initiatives. You will work closely with the company's sales team in South Korea and marketing leaders throughout APAC and globally.

The role will report directly to the Marketing Manager, APAC.

You will be responsible for and take pride in...
  • building out data.ai's South Korean marketing roadmap to market its analytics and market data platform to South Korea's hottest and most influential companies in the technology, gaming, investment, mobile commerce, and media industries
  • the air cover to our sales team's field activities, driving forward data.ai's business objectives in the region, including brand awareness, user growth, lead generation, and new business revenues
  • communicating data.ai's value proposition to the companies that dominate the South Korean tech industry
  • driving externally facing benefits-oriented product messaging that aligns with the customer and prospect needs across the region. This includes PR, thought leadership content, customer success stories, webinars, fact sheets, blogs, and sales materials in collaboration with global and regional marketing teams
  • Direct all paid online activities, including SEM, lead generation, inbound, ABM, social media, and content syndication across the South Korean market
  • create, manage, and execute multi-channel programs to drive customer acquisition throughout the marketing funnel
  • Create content and deliverables for campaigns such as landing pages, ad copies, and videos
  • Analyze and evaluate with Sales teams the impact of the end-to-end funnel to understand how our marketing programs generate qualified sales opportunities and affect revenue
  • Measure the performance of all campaigns and assess against targets and KPIs
You should recognize yourself in the following...
  • 5-8 years of marketing experience with mobile apps and/or B2B technology industry background
  • Experience in PR working with journalists and PR agencies
  • Experience in leveraging social media and social influencers
  • Bachelor's degree or above
  • Clear knowledge, expertise, and passion for the App industry both in South Korea and globally. Able to create compelling messaging for App professionals
  • South Korean marketing experience and a strong understanding of what works in the local region
  • Ability to effectively open up a high-growth lead pipeline through well-engineered content marketing and lead-generation programs
  • Strong record of delivering marketing and business results, partnering with and enabling sales teams to achieve great things
  • An entrepreneurial spirit with a can-do positive attitude
  • Natural leader who can effectively communicate a vision and motivate others to drive toward that direction
  • Strong quantitative and analytical abilities
  • Native in Korean and fluent in English
  • Energy and creativity are key characteristics that describe you and the projects you lead. You make it happen. Boom!
  • You're a mobile fanatic, positively curious, and a technology enthusiast
Some of the total rewards we offer...
  • Paid leave, so long as you promise to come back!
  • 90-Day Passport program - work from anywhere in the world for 90 days a year
  • Unlimited access to the online learning platform Udemy to help you develop your skills
  • Virtual initiatives and events to keep you connected with your colleagues
  • Generous Employee Referral Bonus program
  • And much more
Ask your recruiter for a full list of total rewards and benefits specific to your region!

Yes, I want this job!



Summary
Company name: data.ai
Remote job title: Marketing Manager
Job tags: Korean, Webinars, Global Teams

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