Director, Field & Partner Marketing
Tessian
Remote job description
Tessian
Tessian protects every business's mission by securing the human layer ?
We're building intelligent security that works for human beings as they are, not how security policies would like them to be. Using machine learning technology, Tessian automatically predicts and eliminates advanced threats on email caused by human error - like data exfiltration, accidental data loss, business email compromise and phishing attacks - with minimal disruption to employees' workflow. As a result, employees are empowered to do their best work, without security getting in their way.
Tessian has raised a $74m Series C led by renowned security investors, March Capital (Crowdstrike, Knowbe4), with follow-on from Sequoia, Accel, Balderton, Latitude, Okta, Sozo, Citi & Schroder Adveq, to further our mission to secure the human layer.
Founded in 2013, Tessian is backed by world-class venture capital investors, has hubs in San Francisco, Boston, Austin, and London, and is one of the Top-3 2021 Best Places to Work for Women.
Director, Field Marketing (Global)
Tessian's marketing team is looking for an enthusiastic and data-driven marketer responsible for strategy and execution of global field programs that span physical and digital channels.
The Director, Field Marketing will define and drive field & digital experiences at Tessian while setting the standard for best practices in the industry, driving pipeline generation and acceleration.
This role is an exciting opportunity for a senior marketer to create unique, memorable, best in class field & digital experiences. This role is best suited for a creative, data-driven, high achiever with proven ability delivering first class field field and digital experiences. You can think and act strategically but also dig in with the team to get things done.
This is an amazing opportunity to join our rocketship, and have a huge impact on our continuous growth.
Field & Digital experiences include our flagship Tessian Summit (HLS), virtual events, regional events, roundtables, 1:1 meetings, networking gatherings, email campaigns, and more as well as supporting global campaigns. Many of the activities are expected to be virtual for now due to COVID, with opportunities to travel in-person for select events based on your business travel preference.
You'll be mange our Global Field Marketing strategy and execution, and serve as the marketing counterpart to our NAMER and EMEA Sales and SDRs leaders
You'll manage 2 field marketers aligned to specific segments and regions.
You'll report to the Head of Demand Generation.
All Tessians are part of the journey we're on, so we offer equity options with every role and benchmark against other VC-backed companies to provide above market rate salaries for companies of our size.
Beyond this, there's plenty more that makes Tessian a great place to work:
- A full week of work-remote a year (for those who aren't fully remote!), in addition to 31 days of paid holiday (20 days PTO + 11 federal holidays)
- An extra day of paid holiday (up to 5) for every year you're with us!
- Curate your career with development experiences uniquely suited to you
- We're family friendly, with policies built to support you in all stages of life
- High-quality MacOs tech kit for you to work on
- Comprehensive & generous health insurance options
- If you're relocating to join the team in person, we'll provide a contribution to help with your costs
- On Fridays we stop early for a virtual happy hour (or, to just log off for the weekend!)
- Classpass subsidy - which you can use for either in person or virtual classes
- A work-from-home subsidy for every new joiner to cover all your home office must-haves or, if you are fully remote we will kit out your home office through our remote office provider, First Base.
- Amazing Remote socials with food and drink budgets
And, if you are based near one of our hubs (currently Boston & Austin), you will also have access to:
- An array of breakfast options, delicious snacks, drinks and a top-of-the-range coffee machine
- Flexible work from home policy (for those who aren't already fully remote)
- Team lunch provided once a week
- Whole team socials every quarter
- Dinner budget for those times you just can't tear yourself away
Equality & diversity ??
Our mission to empower and protect people is a reflection of two of our values: Human First and We Do the Right Thing. For us, Diversity, Equity and Inclusion is also a reflection of these core values.
As a human first company, we are committed to creating a diverse, equitable and inclusive environment where all our Tessians have the opportunity to thrive. We strive for a better Tessian, and a better world. We're working inside and outside Tessian to improve diversity and equity in our industry, and foster an environment where everyone feels a sense of belonging.
Our strategy touches each part of a Tessian's life cycle, from applicant to employee, ensuring that we keep DEI at the core of every point in our candidate and employee experience. Read more about our DEI commitments here.
Obligatory small print
Please note that we do not accept applications or r?sum?s from recruiters. Any unsolicited CVs, profiles, or names, submitted in any format, by any channel, to any of our team, will be deemed to fall outside any terms and/or conditions with either the person submitting the information or their company of employment/representation.
By submitting your application to Tessian, you consent to Tessian retaining your information and contacting you about future job opportunities, that may be of interest, for up to 2 years in accordance with our Privacy Policy
Please note, that any job offers will be subject to the candidate passing background screening checks.
We're a #LI-Remote company offering Choice First working practices where possible.
Summary
Company name: Tessian
Remote job title: Director, Field & Partner Marketing
Job tags: Computer Security, Case Studies, marketing
Tessian protects every business's mission by securing the human layer ?
We're building intelligent security that works for human beings as they are, not how security policies would like them to be. Using machine learning technology, Tessian automatically predicts and eliminates advanced threats on email caused by human error - like data exfiltration, accidental data loss, business email compromise and phishing attacks - with minimal disruption to employees' workflow. As a result, employees are empowered to do their best work, without security getting in their way.
Tessian has raised a $74m Series C led by renowned security investors, March Capital (Crowdstrike, Knowbe4), with follow-on from Sequoia, Accel, Balderton, Latitude, Okta, Sozo, Citi & Schroder Adveq, to further our mission to secure the human layer.
Founded in 2013, Tessian is backed by world-class venture capital investors, has hubs in San Francisco, Boston, Austin, and London, and is one of the Top-3 2021 Best Places to Work for Women.
Director, Field Marketing (Global)
Tessian's marketing team is looking for an enthusiastic and data-driven marketer responsible for strategy and execution of global field programs that span physical and digital channels.
The Director, Field Marketing will define and drive field & digital experiences at Tessian while setting the standard for best practices in the industry, driving pipeline generation and acceleration.
This role is an exciting opportunity for a senior marketer to create unique, memorable, best in class field & digital experiences. This role is best suited for a creative, data-driven, high achiever with proven ability delivering first class field field and digital experiences. You can think and act strategically but also dig in with the team to get things done.
This is an amazing opportunity to join our rocketship, and have a huge impact on our continuous growth.
Field & Digital experiences include our flagship Tessian Summit (HLS), virtual events, regional events, roundtables, 1:1 meetings, networking gatherings, email campaigns, and more as well as supporting global campaigns. Many of the activities are expected to be virtual for now due to COVID, with opportunities to travel in-person for select events based on your business travel preference.
You'll be mange our Global Field Marketing strategy and execution, and serve as the marketing counterpart to our NAMER and EMEA Sales and SDRs leaders
You'll manage 2 field marketers aligned to specific segments and regions.
You'll report to the Head of Demand Generation.
On a day-to-day basis, you'll get to:
- STRATEGY
- Develop strategy for campaigns focused on key sales segments in North America with a goal to engage and convert net-new logos and prospects
- Align strategy and plan with Sales and SDR leadership to support and enable the field
- Be the voice of the field: meet regularly with sales leadership and account executives to know and understand what's happening in market, what's working and what's not
- Know the metrics for sales success on a daily and weekly basis and create tactics that support the day-to-day delivery of qualified sales leads for constant pipeline creation
- Understand sales territory needs and map regional programs to the accounts and prospects in marketCultivate net-new demand and strategies to attack untapped cohorts, including personas, verticals, territories
- Push the boundaries of how digital experiences are designed and how we engage our audiencesPartner with key stakeholders in Product, Sales, Marketing and Global Regional teams to align on strategy, plan, investments, and what success looks like
- EXECUTION
- Create unique, memorable, best in class digital and hybrid experiences that attract and engage net-new acquisition prospects (Pop Ups, Roundtables, Virtual Summits, House Events, Sponsored Events, Roadshow)
- Manage team of 2-3 marketers to drive end to end execution of field and digital experience programs using detailed project tracking and fine attention to detail
- Create templates/repeatable processes and programs for use by the greater marketing team
- Brief in strategy and kick off programs to partners on the marketing team and cross-functional teams including Sales; present to leadership on occasion
- Create or refine processes to drive effective and streamlined DX programs
- REPORTING
- Set targets and goals, define measurement framework, deliver reporting/ROI analysis against event investments
- Use Salesforce reports to track campaign/program performance - update/report to leadership regularly
- Use data and analytics to draw insights & continually optimize campaigns; inform internal stakeholders of performance (eg: Content, PMM, Product teams)
- Main business KPIs will be program efficiency and effectiveness in terms of: responses & engagement, pipeline generation & acceleration and revenue growth
We'd love to meet someone who
- Minimum 10 years in marketing with experience in Global B2B enterprise software, cyber security industryKnowledge and experience with field marketing, global events creating both in-person and digital experiences
- B.A. / B.S or equivalent undergraduate degree, relevant technical subject preferred. MBA or advanced degree is a plus.
- Great communications skills (internal / external facing) - must be able to communicate the value proposition of the company, create original content (case studies, slide decks, white papers, landing pages, etc...), present to a wide range of audiences, from senior executives at customers, to large audiences, to relatively technical people.
- Player-coach attitude & results required - Must be enthusiastic about developing the plan, but also doing the work
- Experience planning and executing annual plan, budget, managing a team
- Knows how to work with several stakeholders internally (sales, channel, marketing) and externally (vendors, sponsors, partners)
- Thinks differently, creatively, and on their feet -- anything can happen in events
- Technical knowledge of digital marketing tools and channels like Hubspot and Salesforce
- Travel may be required throughout the US, with occasional travel to more distant regions.
All Tessians are part of the journey we're on, so we offer equity options with every role and benchmark against other VC-backed companies to provide above market rate salaries for companies of our size.
Beyond this, there's plenty more that makes Tessian a great place to work:
- A full week of work-remote a year (for those who aren't fully remote!), in addition to 31 days of paid holiday (20 days PTO + 11 federal holidays)
- An extra day of paid holiday (up to 5) for every year you're with us!
- Curate your career with development experiences uniquely suited to you
- We're family friendly, with policies built to support you in all stages of life
- High-quality MacOs tech kit for you to work on
- Comprehensive & generous health insurance options
- If you're relocating to join the team in person, we'll provide a contribution to help with your costs
- On Fridays we stop early for a virtual happy hour (or, to just log off for the weekend!)
- Classpass subsidy - which you can use for either in person or virtual classes
- A work-from-home subsidy for every new joiner to cover all your home office must-haves or, if you are fully remote we will kit out your home office through our remote office provider, First Base.
- Amazing Remote socials with food and drink budgets
And, if you are based near one of our hubs (currently Boston & Austin), you will also have access to:
- An array of breakfast options, delicious snacks, drinks and a top-of-the-range coffee machine
- Flexible work from home policy (for those who aren't already fully remote)
- Team lunch provided once a week
- Whole team socials every quarter
- Dinner budget for those times you just can't tear yourself away
Equality & diversity ??
Our mission to empower and protect people is a reflection of two of our values: Human First and We Do the Right Thing. For us, Diversity, Equity and Inclusion is also a reflection of these core values.
As a human first company, we are committed to creating a diverse, equitable and inclusive environment where all our Tessians have the opportunity to thrive. We strive for a better Tessian, and a better world. We're working inside and outside Tessian to improve diversity and equity in our industry, and foster an environment where everyone feels a sense of belonging.
Our strategy touches each part of a Tessian's life cycle, from applicant to employee, ensuring that we keep DEI at the core of every point in our candidate and employee experience. Read more about our DEI commitments here.
Obligatory small print
Please note that we do not accept applications or r?sum?s from recruiters. Any unsolicited CVs, profiles, or names, submitted in any format, by any channel, to any of our team, will be deemed to fall outside any terms and/or conditions with either the person submitting the information or their company of employment/representation.
By submitting your application to Tessian, you consent to Tessian retaining your information and contacting you about future job opportunities, that may be of interest, for up to 2 years in accordance with our Privacy Policy
Please note, that any job offers will be subject to the candidate passing background screening checks.
We're a #LI-Remote company offering Choice First working practices where possible.
Summary
Company name: Tessian
Remote job title: Director, Field & Partner Marketing
Job tags: Computer Security, Case Studies, marketing
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location or timezone
-
category
Marketing -
posted
909 days ago
United Stateshttps://www.remote.io/remote-marketing-jobs/director-field-and-partner-marketing-20488