Lead Specialist Requisition Outbound Lead Generation
Primary Job Functions
Contact dealers over the phone who have requested NADA demo information through marketing, sales and support channels, and dealers who have registered to attend NADA. The candidate understands and is capable of guiding prospects to schedule a product demo. The position includes but is not limited to email, telemarketing, printed fulfillment, inbound traffic, etc.
Cold call dealership prospects to generate interest in DMS, Xtime, Dealer.com, and Vinsolution to schedule discussions and/or product demos with the sales team
Maintains records on each lead and insures they are reported in the chosen scheduling system, asking profiling questions to obtain who will attend, what their role is at the dealership, collecting email addresses and cell phone numbers and DMS competitor contract end dates
Ensures that all prospect requests for information are processed and ordered for delivery within 2 hours of the request.
Understands the fundamental principles of CRM and has past CRM experience to quickly learn and optimize the scheduling system, and to manage all information on leads and to communicate with prospect information with the sales team.
What We look For:
One (1) or more years of outbound dialing experience with a proven track record
Working knowledge of Salesforce.com is desired
Business to business outbound dialing is a plus
Detail oriented with an ability to self-organize